Team Obama Tries to Reframe Brutish Win

Jason Zengerle, NY Magazine
The race between Barack Obama and Mitt Romney, Politico declared in June, was “a grinding, joyless slog, falling short in every respect of the larger-than-life personalities and debates of the 2008 campaign,” and neither candidate did much in the ensuing months to elevate the contest. Yet now, a month after the election, Obama’s campaign team has managed to cast a 2008-like hue on their 2012 victory.The secret of their successful spin: Instead of talking about how their guy won a second term by methodically defining—and demonizing—his buffoon…

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